GENERATIVE ARTIFICIAL INTELLIGENCE USEFULNESS, GOVERNMENT REGULATIONS AND CUSTOMER ENGAGEMENT RATE WITHIN SMALL TO MEDIUM ENTERPRISES IN KENYA. AJOEI [Internet]. 2026 Aug. 10 [cited 2026 Aug. 11];8(15):137-50. Available from: https://ajoeijournal.org/sys/index.php/ajoei/article/view/1248